Although at After we always say that we go against definitions, one thing that defines us is that we foster internal talent: we are a breeding ground. Recently, the After management team has decided to promote Sara Castrillo to Head of Art. This professional joined the company in March 2023 as an art supervisor for the agency’s most important accounts, and her promotion comes just one year after her joining.
Sara Castrillo, who holds a degree in Advertising and Public Relations from Universitat Ramon Llull and a master’s in Art Direction, has over 10 years of experience in the sector, having worked for clients such as Campari, Naturgy, Coca-Cola, LEVEL, Aldi, and Nestlé. Sara, associated with Más Mujeres Creativas, will be part of the jury for the Premis Impacte this year, awarded by the Col·legi del Màrqueting i la Comunicació de Catalunya.
In Sara’s words: “I am very excited to be able to respond to the trust that After has placed in me from this new role. It is a leap that I am delighted to take.”
At After, we value talent and are completely faithful to this premise: throughout 2023, we added 18 new members to the agency and promoted 8 profiles, including Toni Tugores, Creative General Director; and Èlia de Lama, Creative Director. From the company, we trust the professionals who work within the house, and in 2024 we will continue along the same lines, as people are one of the fundamental pillars of our strategy, along with processes and the product.
According to Alexis Ferran, CEO of After: “The commitment to talent is non-negotiable at After, as it is the main factor for client satisfaction and the achievement of sustainable growth set out in our Strategic Plan 2024-26.”
